Press release

SWAROVSKI’S VALENTINE’S DAY COLLECTION AND CAMPAIGN ENSURE #BRILLIANCEFORALL

For its Valentine’s Day 2018 collection, Swarovski embraces a fresh take that makes it relevant to everyone, at all times. The romantic aesthetic is totally refreshed and renewed, as explains Creative Director Nathalie Colin: “Love conquers all, and love has so many facets. Therefore, in this collection, we have other love symbols in addition to the traditional heart. I took inspiration from the ribbon knot that symbolizes a lifelong commitment but also has a seductive twist to it. There is a bold cuff style, a stunning double ring, as well as more everyday jewels to meet everyone’s taste.

Below is a series capturing Shanina Shaik and her fiancé DJ Ruckus, as another brilliant real life couple that shines with style.